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New Word Wednesday: Bear Shaving

Bear shaving   

(Thanks to Seth Godin)

Let's define "bear shaving" as the efforts we go to do deal with the symptoms of a problem instead of addressing the cause of the problem. A rare Japanese PSA (now long lost to the copyright gods) showed a girl shaving a bear so it could deal with global warming (here's a lesser one)...

Example: putting a sophisticated queue management system into the Department of Motor Vehicles so that people waiting in line feel like it's less of a mob. This is bear shaving. The productive approach would be to redefine what actually happens in that building so the line itself disappears.

Example: iPhones come locked so they can't be used with other carriers, so people spend hours and plenty of money to 'unlock' them. That's bear shaving. Better to figure out an easy way to pay AT&T their tribute so they can be truly unlocked...

Example: You have emotional issues associated with eating. You shave the bear by getting bariatric surgery instead of dealing with the issue that caused the problem in the first place.

Example: You have a leaky roof and you shave the bear by buying buckets.

Step one to eliminating bear shaving: call it when you see it.

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Comments (2)

Aug 12, 2009
 said...
hilarious. and true. we got new licenses and plates. know exactly what you mean. did i mention we're in the market for a mac?
Aug 12, 2009
shane said...
We're not talking to you two in Tenn. Come back to Ind. and we'll chat.

Just kidding. Thanks for the comment. We miss you guys, but are glad you're settling in. Let me know what Mac you snag. Check refurbs, education discounts, and students selling their new mac because they spent the rent money on clothes and beer. Could be a good deal in any one of those three!

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